As version of AW Conqueror Sans, AW Conqueror Slab draws inspiration from geometrical slab serifs of the 1930s, of which Rockwell is a perfect example. Lubalin Graph, a reworking of the genre, came out in the wake of the Avant Garde wave and its ligatured capitals of the early 70s. In recent years, “slabs” have made a comeback in the graphic design world. AW Conqueror Slab advances the cause quite happily. Do not hesitate to use the Avant Garde alternates, or the many ligatures in tight spacing.

AW Conqueror superfamily

AW Conqueror Slab is part of a larger family, who include five others subfamilies with great potential: They are based on the same structure, with a certain visual connection or similar proportions between them, in order to offer a brilliant and easy titling toolbox to all designers. Each of the AW Conqueror sub-family try their best to be different from the others because of their features. They should work harmoniously in contrast.