Welcome to Prosaic, a new typeface designed by Aurélien Vret. Prosaic is radical, because it comes from a long artistic reflection of its designer, also a multidisciplinary artist. The Prosaic is also a dual tone typeface because it knows how to serve the readability in very small sizes and brings a sturdy typographic power to large sizes. Read more about Prosaic, a Postmodern typographic tribute to the french vernacular signs.

We are pleased to announce the publication of Parisine Narrow and Parisine Compressed! Parisine was born as the parisian métro signage typeface. This family of typefaces has become over years one of the symbols of Paris as the Johnston for the London Underground or the Helvetica for the New York Subway. The Parisine was created to accompany travelers in their daily uses: ultra-readable, friendly, human while the context is a priori hostile.

To be honest, we’re quite obsessional about typefaces and typography. It’s why we decided with Stéphane Elbaz to update Geneo. This typeface a synthesis of historic and present-day visions of typography, a slab serif constructed on an oblique axis. Few years after its publication and certain success, here we go again on optimizing the spacing and kerning of the typeface family along few other design details. Changes on Geneo improve its text color, but isn’t such a dramatic change! As a foundry, we’re constantly listenning to our customers, and looking at previous published designs, to see if we can correct and improve certains things.